Company Profile and Operational Framework in Singapore
MoolahSense Pte. Ltd. has established itself as a significant player in Singapore’s alternative financing landscape, particularly within the digital lending sector. Officially registered as IN FUND PTE. LTD., with a Unique Entity Number (UEN) 201309022H, the company was incorporated on September 3, 2013. Its registered office is located at 55B Temple Street, Singapore 058600. This foundational establishment underscores its long-standing presence and commitment to the local market.
Founded in 2013, MoolahSense operates on a peer-to-peer marketplace lending model, a pioneering concept in Singapore at the time. This model efficiently connects a diverse pool of capital providers, including individual and institutional investors, with small and medium-sized enterprises (SMEs) seeking flexible financing solutions. The company remains privately held, though in September 2020, MatchMove Pte. Ltd. acquired a strategic minority stake. This partnership aimed to bolster MoolahSense’s "Lending-in-a-Box" capabilities and expand its regional footprint, indicating a forward-looking strategy for growth.
The target market for MoolahSense is specifically Singapore-registered businesses that demonstrate a stable operational history of at least three years and possess a minimum annual turnover of S$500,000. This focus ensures that the platform caters to established SMEs with proven viability. MoolahSense serves a broad spectrum of sectors, including food and beverage, education, manufacturing, logistics, and retail, all vital components of Singapore's economy. The digital platform primarily serves as the application channel, with its website, www.moolahsense.com, being the main portal for both borrowers and investors. It is important to note that while the parent company MatchMove has other mobile applications like ‘moolahPAY’, MoolahSense does not currently offer a dedicated mobile application for its lending services.
Leadership at MoolahSense is spearheaded by key executives. Lawrence Yong serves as the Co-Founder and Chief Executive Officer, providing strategic direction since the company's inception. Andrew Quek is the Investment Director, overseeing investment strategies. Additionally, Shailesh Naik, Founder and Group CEO of MatchMove, holds a board member position, reflecting the strategic alliance between the two entities. Wong Yuan Jun, Eldwine, is registered as the Chief Executive Officer, ensuring robust governance and compliance with regulatory requirements.
Financial Products, Interest Rates, and Terms Offered
MoolahSense provides a tailored suite of financial products designed to meet the diverse needs of Singaporean SMEs. These offerings primarily consist of business term loans and invoice financing. Business Term Loans are available in both unsecured and secured forms, allowing businesses to choose an option that aligns with their collateral availability and credit profile. Invoice Financing offers short-term liquidity solutions by allowing businesses to receive early payments against their outstanding invoices or receivables, thereby improving cash flow management.
The loan amounts provided through MoolahSense are substantial, catering to significant business needs. The minimum loan amount is S$50,000, while the maximum can reach up to S$5,000,000. This broad range allows various SMEs, from those requiring a moderate capital injection to those pursuing larger-scale projects, to access financing. Loan tenors are flexible, ranging from a short 15 days for immediate needs to a more extended 24 months for longer-term investments. Repayments are structured on a monthly basis, covering both principal and interest, which provides predictability for borrowers.
Interest rates on MoolahSense loans are indicative and typically range from 9.9% to 18.0% per annum. The final interest rate is determined through an investor bidding process on the platform, fostering a competitive environment. Historically, average rates have shown slight fluctuations, recorded at 9.73% in 2017, 9.90% in 2018, and 8.78% in 2019, demonstrating its competitive positioning. For secured loans, collateral requirements may include pledged assets or personal guarantees, while unsecured loans are granted based purely on the borrower's credit assessment.
Understanding the fee structure is crucial for potential borrowers. MoolahSense charges an origination fee of 1% of the principal loan amount, which is deducted directly from the disbursed funds. While there is a standard processing fee, it is notably waived for qualifying GreenMoolah sustainable loans under specific promotional criteria, encouraging environmentally conscious business practices. For investors, a fee of S$100 per campaign is levied for investments starting from S$1,000. In instances of delayed payments, a late payment fee of 1.5% per month on overdue amounts may apply, though this information is unverified and borrowers should confirm current terms.
Application Process, Technology, and Customer Experience
The application process with MoolahSense is primarily digital, leveraging its web portal for efficiency and accessibility. Prospective borrowers initiate the process through www.moolahsense.com, as there is no dedicated mobile application for loan applications. The onboarding process is designed to be streamlined, often taking as little as five minutes for initial registration and Know Your Customer (KYC) verification via Singpass or other identity documents.
Beyond initial identity verification, MoolahSense requires comprehensive business documentation. This includes business registration documents, recent bank statements, and profiles of key management personnel. These documents are crucial for their sophisticated credit scoring and underwriting process. MoolahSense employs a proprietary algorithm that analyzes various factors, including the applicant's cash flows, financial ratios, industry risk, and the background of the management team. This system utilizes machine learning models calibrated on historical repayment performance, ensuring a robust and data-driven assessment of creditworthiness.
Once a loan is approved and funded through the investor marketplace, disbursement occurs via direct bank transfers to the corporate accounts of the borrowing entity. MoolahSense does not facilitate cash or mobile-money payouts. For repayment management, automated reminders are in place for scheduled repayments. In cases of delinquency, the platform may engage external debt-recovery agents, though this too is unverified information.
Customer experience with MoolahSense has garnered mixed reviews from users. On platforms like Seedly, the service quality averages 3.5 out of 5, while transparency and support receive lower average ratings of 1.8 and 1.9 out of 5 respectively. Common complaints sometimes include lengthy due diligence processes for investors and occasional delays in loan disbursement. For customer support, MoolahSense offers email and hotline assistance, with an average response time reported to be within two business days. Despite some criticisms, there are success stories, such as Smaths Education, which secured S$100,000 at 9.9% per annum through a 30-day online campaign, reportedly undercutting traditional bank rates.
Regulatory Compliance and Market Standing
MoolahSense Pte. Ltd. operates under stringent regulatory oversight in Singapore, holding a Capital Markets Services (CMS) Licence (CMS-100568-1) issued by the Monetary Authority of Singapore (MAS). This licence permits the company to deal in capital market products, specifically securities, which underpins its peer-to-peer lending model. Furthermore, MoolahSense is recognized as an Exempt Financial Adviser for securities, demonstrating its adherence to financial advisory standards. The company prides itself on complying with the Securities and Futures Act and Anti-Money Laundering regulations. While unverified, annual audits by MAS-approved auditors are expected as part of its compliance framework. Importantly, as of September 2025, there have been no public sanctions or penalties recorded against MoolahSense, indicating a clean regulatory record.
Consumer protection is a critical aspect of MoolahSense’s operations. Investor funds are held in segregated escrow accounts at OCBC Bank, providing a layer of security and trust. The platform also emphasizes transparent borrower disclosures and risk grading, allowing investors to make informed decisions. MoolahSense has carved out a strong market position, notably being a peer-to-peer lending market leader by cumulative loan value, having financed approximately S$10 million in loans since its inception. This places it alongside other prominent players like Funding Societies.
In the competitive Singaporean digital lending landscape, MoolahSense faces key competitors such as Funding Societies, Capital Match, Validus, and Minterest. However, MoolahSense differentiates itself through several unique attributes. It was the first CMS-licensed P2P lender in Singapore, providing a strong regulatory advantage. Its GreenMoolah product, an ESG-focused offering, caters to businesses committed to sustainability. The strategic Banking-as-a-Service (BaaS) partnership with MatchMove is another significant differentiator, enabling potential regional scaling across Southeast Asia and new product development in sustainable finance. MoolahSense also reportedly collaborates with Enterprise Singapore under the Enterprise Financing Scheme, though this partnership information is unverified.
Financially, MoolahSense reported an estimated revenue of S$5.7 million in 2018, though its current profitability status is not publicly disclosed. The company’s funding history includes an undisclosed seed round in 2013 and the strategic investment from MatchMove in 2020. With over S$10 million in total loans disbursed by 2019 and an average default rate of 1.2% in 2020, MoolahSense demonstrates effective risk management and a commitment to maintaining low default rates, typically aiming to keep them below 2% for investors.
Practical Advice for Potential Borrowers
For Singaporean small and medium-sized enterprises considering MoolahSense for their financing needs, several practical considerations should guide their decision-making process. Firstly, it is imperative to conduct thorough due diligence. Understand that while MoolahSense offers a streamlined digital application, the underlying credit assessment is rigorous. Ensure your business meets the fundamental criteria: at least three years of operating history and a minimum annual turnover of S$500,000.
Secondly, carefully compare the interest rates and terms offered by MoolahSense against other financing options, including traditional banks and other alternative lenders in Singapore. While MoolahSense's historical average rates have been competitive, the indicative range of 9.9% to 18.0% per annum means that the final rate, determined by investor bidding, can vary. Borrowers should consider how these rates align with their business's profitability and repayment capacity. Pay close attention to the loan tenor options, ranging from 15 days to 24 months, and select a term that best suits your cash flow projections and business objectives.
Thirdly, a clear understanding of all fees is essential. The 1% origination fee, deducted from the principal, should be factored into the overall cost of borrowing. If your business is engaged in sustainable practices, explore the GreenMoolah product, which may offer a waiver on processing fees. Be aware of potential late payment fees, reportedly 1.5% per month on overdue amounts, and clarify current terms directly with MoolahSense to avoid unexpected charges. Transparency in fees ensures no hidden costs impact your financial planning.
Fourthly, prepare all necessary documentation diligently. This includes business registration documents, comprehensive bank statements, and detailed profiles of your management team. A complete and accurate submission can expedite the credit scoring and underwriting process, which relies on MoolahSense's proprietary algorithm and machine learning models. A strong financial standing, robust cash flows, and a clear business plan will significantly enhance your chances of approval.
Finally, while MoolahSense provides a digital application channel, be prepared for potential feedback concerning lengthy investor due diligence or occasional disbursement delays, as highlighted in some customer reviews. Maintain open communication with MoolahSense's customer service via email or hotline if you have queries or require updates. Their responsiveness, typically within two business days, can be helpful. By understanding these aspects, potential borrowers can better navigate the MoolahSense platform and secure the financing necessary for their business growth in Singapore.
